Surely Prada’s video campaigns never, ever disappoint. The ‘Real Fantasies’ series by Prada continues also for this coming fall season, picturing a beautifully surreal, collage-like short film directed by once again the Rotterdam-based creatives, AMO. ‘The Characters perform in a world of distorted normality, a collection of everyday moments assembled together to form the film noir of commonness.’ Displaying profound romanticism, and the ambience of reality vs. fantasy, the short film merges urban animation with models in constant motion. Not to forget about its real point; the essence is captured through Prada’s sophisticated designs in terms of massive furs, slim waistlines and not least the suits&ties matches. Just like the movie, the looks also felt a little off balance; subtle illusions and a certain mystery surrounded the collection itself – but in the end, as always, the whole is just to be seen as the ultimate form of perfection by Miuccia Prada. She made us curious, again.
Pradas Video Kampagnen enttäuschen uns mit Sicherheit niemals. Die ‘Real Fantasies’ Serie by Prada wird auch für die kommende Herbstsaison fortgesetzt, wobei ein wunderschön surrealer, collagenhafter Kurzfilm gezeigt wird, der wiedermal unter der Regie der in Rotterdam ansässigen Kreativen, AMO, entstanden ist. (more…)